wayfinding & community signs
A wayfinding system is a specific type of sign system that provides spatial and environmental cues to aid navigation through a space.
Effective wayfinding systems integrate brand identities with surrounding architecture, landscape, interior design and lighting; making it easy for visitors to access and understand environments. Wayfinding systems directly influence both the function of a space and visitor satisfaction. We work with environment designers, architects and facility/community management to build thoughtful wayfinding systems.
Communities, cities, and countries around the globe are embracing brand strategies to achieve competitive advantages. Cohesive community branding fosters community pride, influences tourism, attracts investments and aids recruitment efforts while strengthening local businesses.
Branding efforts are reinforced by systems such as wayfinding/accessibility gateway entry signs, banners, kiosks and directories, waste receptacles, bike racks, sign standards and façade improvement projects.

